New Delhi: The Board of Control for Cricket in India (BCCI) on Tuesday announced the Oppo Mobiles India Private Limited as the new team sponsor for the Indian cricket team.
"The mobile manufacturing giant OPPO's association with BCCI will start from April 2017 for a period of five years," a BCCI release said.
Star India - the current official sponsor of Team India's jersey - decided not bid for the renewal of the contract in April 2017 citing lack of clarity after the recent turmoil in the Indian cricket board, a newspaper reported last week.
Star India chairman and CEO Uday Shankar had made it clear to the newspaper that the commitments being asked for are too onerous without any clarity and hence the decision.
"We have been very proud that our name is carried on the jersey of Team India. But given all the uncertainties, we have decided not to bid for it again. The commitments being asked for are too onerous without any clarity," he said.
It is believed that Star's bid was worth Rs19.2 million (US$315,000 approx) per match for bilateral series and Rs 6.1 million (US$100,000 approx) per match for ICC sponsored tournaments. They had won the rights in 2013 after Sahara's bid was found to be ineligible as per a BCCI statement.
The team sponsorship rights allowed Star to be called the official team sponsor as also display a commercial logo on the men's and women's kits.
"The mobile manufacturing giant OPPO's association with BCCI will start from April 2017 for a period of five years," a BCCI release said.
Star India - the current official sponsor of Team India's jersey - decided not bid for the renewal of the contract in April 2017 citing lack of clarity after the recent turmoil in the Indian cricket board, a newspaper reported last week.
Star India chairman and CEO Uday Shankar had made it clear to the newspaper that the commitments being asked for are too onerous without any clarity and hence the decision.
"We have been very proud that our name is carried on the jersey of Team India. But given all the uncertainties, we have decided not to bid for it again. The commitments being asked for are too onerous without any clarity," he said.
It is believed that Star's bid was worth Rs19.2 million (US$315,000 approx) per match for bilateral series and Rs 6.1 million (US$100,000 approx) per match for ICC sponsored tournaments. They had won the rights in 2013 after Sahara's bid was found to be ineligible as per a BCCI statement.
The team sponsorship rights allowed Star to be called the official team sponsor as also display a commercial logo on the men's and women's kits.
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